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HOME/COVER Page
Table of Contents Acknowledgements
i Editor's Tips
ii Welcome
iii About the Author

Part One: Focus
Creating Value

Part Two: High Performance
Energizing the Organization
Talking the Truth
Leader as Hero?
The Four Deadly Sins

Part Three: High Performance
Fit to Win

Part Four: Execution
Acquiring Market Savvy
Fulfilling Your Brand Promise
Out Think the Competition
BORDER="0">Extraordinary Execution

Tools Index
Stories Index

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Once You Know More, Outthink Your Competition:


Once an organization gathers intelligence, it has to think about it.

The information has to be referenced against the company’s strategic intentions.

Its significance has to be recognized.

Then, it has to be considered and used as a basis for making decisions, changing plans, and solving problems.

How good is your company at thinking its way through its environment?

Errors and weaknesses in how your company thinks diminish your ability to cope in the same way specific mental defects or limitations impair the ability of a person to be successful in the world.

Learning from mistakes is critical to growth. How robust is your company’s brain?

21. Dealing With Too Few Decision Makers

Tool Preview: Identify the signs of organizational decision-making logjams and sticking points, recognize factors that contribute to this problem and create action steps for addressing the issues. [Read Now]

22. Dealing With Disconnected Decision-Makers

Tool Preview: Identify the signs of a scattered or fragmented organizational decision-making process, recognize factors that contribute to this problem and develop action steps for addressing the issues. [Read Now]

23. Dealing With Inadequate Points Of View

Tool Preview: Identify the signs of an organization struggling with a limited or outdated way of looking at itself and its marketplace, recognize factors that contribute to this problem, and consider action steps for addressing the issues. [Read Now]

24. Dealing With Weak and Sloppy Thinkers

Tool Preview: Identify the signs of an organization struggling with weak and sloppy thinkers, recognize factors that contribute to this problem and consider action steps for addressing the issues. [Read Now]

The Savvy Organization:

To achieve sustainable competitive advantage you can’t afford to waste intellectual assets.

You’ve got to be savvy as you move through your environment.

The winners are as shrewd and as savvy as possible---the environment is ruthless in demanding it.

In the following tool, there are a number of questions. Your answers to them will begin to give you a picture of your organization’s thinking skills---as different from your own. It also will give you ideas for developing a smarter company.

25. Raising Your Company’s IQ

Tool Preview: Identify the paths to better and more powerful thinking skills as an organization. [Read Now]

Author’s Note: The majority of the tools for building the organizational muscles to deliver extraordinary execution are presented in section 10.


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