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Sales Training Tips for Truck Washes

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The easiest way to increase sales for a truck wash business is to have a sales team. The sales team must spend time on the phone contacting local trucking companies and over the road national carriers. They will need to get a hold of the dispatch or and not necessarily the particular company’s management. A sales trainer needs to make sure that the salespeople are not too slick and do not act to professional because dispatchers for trucking companies are very less than professional. Additionally if they end up talking to the maintenance supervisors they tend to hate; pencil neck geeks.

If your sales team goes in for a sales interview with a maintenance supervisor for a large trucking company wearing a suit and tie everyone will laugh at them and give them dirty looks and you can forget getting the job or the account. If your sales team or new sales recruits are coming from other professions or industry sectors they will need to learn the ropes of the trucking industry before they go in and make any personal sales visits.

Tip! If there are interim assignments to complete, engage others who are not attending the course in discussions and deliberations. This brings the learning experience back into the office, building an internal support network during and after the training.

The salespeople for a truck wash need to have been around the trucking industry and no how it operates, the different types of manufacture trucks and the kinds of things that the Department of Transportation is looking for when the trucks go through the scales. The salespeople need to ensure that they attain the confidence of the decision maker.

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There are several reasons why truck washes wash trucks and why there is high demand. One is due to safety and DOT regulations and the other is for company brand-name image because and over the road truck is a giant billboard with the company’s name on the side driving down the highway and it is seen by millions of people each year. Please consider this in 2006.

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